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Lights

Welcome To Mashup LA

10 Years of Creator, Brand & Cultural Connection

Founded in 2017, Mashup LA is a curated creator and experiential networking event bringing together digital talent, entertainment personalities, brands, media, and tastemakers through highly shareable real-world experiences.

Hosted at exclusive venues across Los Angeles, Mashup LA was built on one core belief: the strongest partnerships are created through real relationships and face-to-face connection.

Over the past decade, Mashup LA has become known for creating immersive experiences where brands and creators can connect organically in a highly social, content-driven environment. Our events are intentionally designed to encourage interaction, storytelling, and authentic social sharing across platforms including Instagram, TikTok, YouTube, and emerging media.

Mashup LA focuses on curated connection, intentionally blending macro creators, rising talent, entertainment personalities, and industry insiders in an intimate environment where brands can build meaningful relationships face-to-face.

Our guests attend because of the experience, the community, and the relationships built through Mashup LA over the last 10 years.

From beauty and wellness to entertainment, lifestyle, gaming, tech, fashion, and hospitality, Mashup LA has helped facilitate countless creator collaborations, brand partnerships, and millions of social impressions both online and offline.

Brands have the opportunity to create custom activations within the event designed to organically integrate into creator content and social sharing. Mashup LA provides the venue, creator access, strategic consultation, and support to help brands maximize engagement and visibility throughout the experience.

What Makes Mashup LA Different

  • 10 years of creator and brand relationships

  • Organic creator participation and social sharing

  • Curated guest experience

  • Highly shareable event environment

  • Cross-platform social amplification

  • Intimate networking atmosphere

  • Entertainment, creator, and media crossover

  • Custom brand integration opportunities

  • Strategic activation consultation and support

Who Attends

Mashup LA welcomes a curated mix of creators, entertainers, media personalities, entrepreneurs, and digital tastemakers across beauty, lifestyle, gaming, entertainment, travel, wellness, parenting, fashion, and tech.

Our audience is primarily Gen Z and Millennial, with creators ranging from emerging voices to globally recognized personalities with audiences in the millions.

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Lil Huddy

Singer/Actor 
30 M + Followers

Jen Affleck

The Secret Lives Of Mormon Wives OC
4M+ Followers

Spencer X

Beatboxer/Influencer
55 M + Followers

Anna Akana

Actress
2.8 M + Followers

#MashupLA Influencing

Facts & Figures

From Our 2025 Event  

329M +

Social Reach Of Guests

Top platforms of attendees are YouTube, TikTok & Instagram

20M +

Impressions

Top platforms for guests posting are Instagram, Instagram Stories & Reels

310%

Posting Activity Rate

Guests shared roughly three posts per attendee with 72% of all content directly tagging a sponsor organically

Contact Us!

For Sponsorship, Talent RSVP or General Inquiries contact:

Niki Ostin: niki@prlabonline.com

Lindsay Hoffman: lindsay@lbhmedia.com

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